The Ministry of Industry (Kemenperin) appreciates PT South Pacific Viscose (SPV) for its investment of US$100 million (IDR 1.5 trillion) for environmentally friendly viscose rayon product lines. PT SPV is the largest producer of rayon fibers in Indonesia and is a subsidiary of the Austrian company Lenzing Group.
The investment aims to undertake technological transformation efforts for product differentiation and sustainability implementation through the development of more environmentally friendly viscose rayon product lines, such as Lenzing Ecovero.
Taufiek Bawazier, The Acting Director-General of Chemical, Pharmaceutical, and Textile Industry (IKFT) at the Ministry of Industry, stated that with this additional investment, the total workforce absorption reaches 1,500 people.
“The launch of Lenzing Ecovero products can serve as an example and breakthrough for other companies. In addition to undergoing transformation, it also helps increase international market absorption. Moreover, it fosters innovation because innovation is the key to greater success and competitiveness,” he said on September 22, 2023.
Lenzing Ecovero products also open up global markets for Indonesia. It is the first product in Southeast Asia to receive EU Ecolabel rayon certification because it comes from sustainable wood and pulp.
This product meets high environmental standards, with more than a 50 percent reduction in CO2 emissions and water impact throughout its life cycle, from raw material extraction, production, and distribution to disposal.
“This is a good value for the national textile and textile product (TPT) industry. So, now is the time to reverse the impact of global pressures and become more optimistic,” he added.
The development of Lenzing Ecovero is one of the joint commitments to controlling emissions from the industrial sector in the Jakarta, West Java, and Banten regions. It is also an implementation of the Roadmap Net Zero Emission by 2060.
Furthermore, this aligns with the government’s programs outlined in the National Industrial Development Masterplan and the roadmap for Making Indonesia 4.0 to enhance synthetic fiber production capabilities and establish an upstream functional clothing ecosystem, accommodating sustainability standards.
Sri Aditia, the President Director of PT South Pacific Viscose, emphasized their commitment to transforming into an environmentally friendly company through their product offerings.
“Lenzing Ecovero is one of the environmentally friendly products and is a better choice for consumers in the textile industry,” she stated.