Salman Subakat, Co-Founder and CEO of PT Paragon Technology and Innovation, has outlined a number of short-term and long-term company strategies, currently preparing to welcome Ramadan and the Idul Fitri 2025/1446 H.

He said that there are a number of strategies being prepared by the company, but excluding the plan to change into a public company through an initial public offering (IPO).

He said further that this IPO plan is still very far away as the company is still focused on corporate actions related to innovation.

Meanwhile, in the short term, Salman cited that the company is focusing on preparing a strategy to face the Ramadan moment. According to him, Ramadan is strategic for the company because the Paragon brand has always been closely associated with spiritual values and goodness.

In addition, related to sales, during Ramadan there is usually an upward trend in sales. Paragon Corp also seeks to increase social impact through a more massive Corporate Social Responsibility (CSR) program.

He considered dynamic strategy very important and careful in facing the current business conditions. However, he is optimistic that sales will increase during this Ramadan and Idul Fitri moment.

While optimistic about the market, Salman acknowledged that the number of middle class in Indonesia has declined in recent years. However, he said, the company continues to anticipate market changes and find solutions to remain attractive to consumers.

He stressed that without innovation, market corrections could occur. According to him, Paragon is trying to increase product appeal through more attractive offers and making strategic adjustments.

However, he remains confident that certain market segments are still stable, particularly because people's aspirations for lifestyle continue to grow.

On the other hand, he also emphasized that the company would innovate as much as possible.